The Copy Sloth
effortless emails that nurture + sell

Email Funnel Copywriter
ethical + conscious copywriting for your email list + launches
I’m Aubrey McShan — a nerdy, thirty-something, and thriving website and email copywriter turned introvert marketing blogger and SEO expert. My mission is to empower introverts to go from hiding to quietly shining online: one blog post, marketing email, or social media launch campaign at a time.
People aren’t as black and white as those stats make you think they are. My approach to email marketing strategy is simple, compassionate, measurable, and personalized to your brand and audience.
I’ve written for clients ranging from multi-billion-dollar brands to small digital agencies and solopreneurs for almost 10 years. These days, I run The Copy Sloth — your hub for all things introvert marketing and email marketing + copywriting!
Ready to get as geeked as I am about your launch + list emails? I help introverts like you master their energy online and optimize their email marketing efforts. Let’s get started!