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Logo with the words the COPY SLOTH in stylized fonts; COPY is pink, SLOTH is white, and the is handwritten in white.

Copywriting Services for Quietly Powerful Weirdos

You want copy that feels like reading a handwritten note from your crush back in seventh. The kind that turns your readers into ride-or-dies. The kind that makes someone say, “Yes, please!“
Fix my copy
Woman with dark hair wearing a lavender blouse and ripped jeans stands barefoot against a dark wall, holding a closed pink book—capturing the creative spirit behind our b2b copywriting services.

To the overthinkers, niche-hoppers, and ‘actually, I have a better idea’-ers

Plug-and-play is great, but you’re tired of sounding like everyone else. These copywriting services are for the nostalgic notebook-keepers, the big-hearted nerds, and the ones who know what they want to say—but not quite how to say it.

Your voice and story aren’t background noise—they’re the mixtape your people didn’t know they needed. Your copy should feel like sitting cross-legged with friends on the floor, talking big dreams and bad jokes.

Explore all copywriting services

Whatcha need?

Two doors. Pick yours:

SEO & Website Copywriting

Your website is the front porch of your business—the first place people decide if they want to come inside. I write homepage, About, service, and landing page copy that makes strangers stick around instead of turning back at the door.

I’m ready for words that stick

Campaign & Email Copywriting

Like handwritten letters from a childhood pen pal—familiar, heartfelt, and impossible not to open on even the busiest of days. I write weekly list newsletters, sequences, and launch emails that make “open now” feel like the obvious choice, not a chore.

I’m ready for emails they actually open
Web Copy Packages
Person typing on a laptop at a wooden desk with a pink flower vase, stacked notebooks, and a pair of glasses nearby—perfectly capturing the tranquil atmosphere often sought by those offering copywriting services.

The Whole Story

A complete site that reads like a limited-edition hardcover you’d keep on the shelf, not a stack of loose notes.

  • Up to 7 SEO-optimized pages (Home, About, Services + 4)
  • 1 site-wide copy ROI audit
  • Keyword & competitor research + metadata
  • Customized onboarding + comprehensive brand and market research
  • 1 kick-off call + 1 “page turn” review call
  • Up to 2 complimentary rounds of edits
Rates: From $1750

The Short Story

A concise site that reads like a beloved paperback, dog-eared and creased from being someone’s constant companion.

  • 3 SEO-optimized pages (Home, About, Services)
  • Keyword & competitor research + metadata
  • Customized onboarding + foundational brand and market research
  • 1 kick-off call + 1 “page turn” review call
  • 1 complimentary round of edits
Rate: $975
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How we’ll Work

01. The Groundwork

Digging into your business, your market, & your competitors before drafting.

02. The Drafting

A complete first draft of your site, ready to be reviewed.

03. The Page Turn

A live walkthrough of the draft, page by page.

04. The Final Touches

Final edits, refined until every line feels right.

Email Copy Packages

the warm welcome

A sequence that reads like the first letters from a new pen pal—warm, well-timed, and worth opening every time.

  • 1 customized, converting welcome, sales, or launch email sequence (Up to 8 emails)
  • Automation built directly in your email platform
  • Customized onboarding and foundational voice + brand research
  • 1 kick-off call + 1 “page turn” review call
  • 1 complimentary round of edits
Rate: $975
A person is sitting in a chair, writing in a lined notebook with a pencil—perhaps brainstorming ideas for copywriting services. The notebook is open on their lap, and the background wall is blue.
Person sitting at a wooden table with a laptop, planning in a notebook with a pen, next to a cup of coffee topped with foam, thoughtfully considering their next project and exploring professional copywriting services.

the weekly letter

Four sends a month that keep your list warm between the moments they’re ready to buy.

  • 4 emails per month, written in your brand voice
  • Customized onboarding and foundational voice + brand research
  • Monthly topic and content planning
  • 1 kick-off call + 1 “page turn” review call
  • Light edits included on each email
  • Month-to-month, cancel anytime w/ 30 days’ advance notice
Rate: $775
What You’ll Get
Woman with dark hair in a sheer black top smiles, holding a notebook or planner, standing in a bright room with white paneled walls.

Consistency

Your messaging won’t shapeshift every time you open a new tab. One voice, across the board.

Clarity

The kind that feels like cleaning out your junk drawer and suddenly finding your favorite pen.

Momentum

When the message is clear, the next steps stop feeling scary. Action starts to feel like the obvious choice.

Connection

You’ll get the words that land like eye contact across a crowded room—real, quiet, magnetic.

Show me where to start
Kind Words

Skip my pitch—here’s what clients actually said about my copywriting services.

  • A woman with long dark hair and glasses smiles at the camera, holding her glasses with one hand. Her floral tattoo hints at a creative copywriters touch, while her light gray sleeveless top adds to her relaxed, approachable vibe.
    “Aubrey really saved the day and over delivered! She has a way of capturing a brand’s voice that captures the reader’s attention, shares the transformation they will experience, and amplifies the skills of the client.”
    Christina Melgar
    Remote Sales
  • Woman with long dark hair in an off-shoulder light pink top stands indoors, smiling at the camera with her left hand slightly raised—perfect for a conscious copywriter’s profile picture.
    “Aubrey wrote a powerful email funnel that sold my $597 course—no posting on TikTok required. I still hit my sales goals with ease. She truly gets marketing ethically and nailed my brand voice. I’m so grateful and highly recommend working with her!”
    Latasha James
    Freelance Coach
  • A creative copywriter with blonde, shoulder-length hair and a white sweater stands outdoors, smiling at the camera. Trees and foliage are blurred in the background.
    “Working with Aubrey was a total game-changer—she nailed my voice, met every deadline, and helped boost traffic from Pinterest to my blog. Her professionalism and authenticity made the whole process effortless and fun!”
    Megan Lloyd
    Biz Matchmaker
  • Person with short brown hair, glasses, and earrings smiling, wearing a black turtleneck, in front of a bright yellow background—an approachable conscious copywriter ready to bring ethical copywriting to your brand.
    “Aubrey helped clarify our funnel strategy with thoughtful, tailored recommendations. She brought clarity to our messaging and was flexible as we figured things out—exactly the partner we needed to sharpen our launch approach!”
    Layla Pomper
    Content Creator
  • A woman with long brown hair smiles while wearing black sunglasses, standing in front of a colorful, abstract painted wall—radiating the creativity of an ethical copywriter.
    “Aubrey is the real deal—reliable, creative, and the teammate every business needs. From website copy to email campaigns, she brings warmth, clarity, and serious skill to every project. Highly recommend!”
    Liz Nickson
    Copywriter
Some FAQs

I’m all about ROI. If your website or emails are the thing standing between someone finding you and someone hiring you, then yes. It’s one of the highest-leverage moves on your list. More traffic doesn’t fix it if the words on the page still aren’t doing their job once people show up.

Around here, I value transparency. My rates vary based on a project’s scope; however, I know how frustrating it is to hear the old “it depends” song and dance. So here’s a general baseline to help you decide if I’m the right copywriter for your small business:

  • Website copy (single page): Average complexity = $250-$400*
  • Email copy (single email): Average complexity = $150-$225*

*These rates are subject to change at my discretion without notice and are not a valid quote.

Yes—good copy and good SEO were never two separate jobs, just one job some people do half of. I write with the actual words your customers are searching for baked in naturally, so the same page that converts is the page Google can find. No keyword stuffing, no 2008-era nonsense.

My SEO credentials are based on working for a major national e-commerce retailer. I’ve written 175+ converting blog posts, 300+ optimized webpages, and 500+ engaging emails. My words will get you discovered!

Three things, and no more: a portfolio that actually sounds different from client to client (not the same five phrases recycled with a new logo), real experience with businesses like yours, and someone who wants to know about your customer before they ask about your brand colors. If they lead with the moodboard, keep looking.

If you’ve rewritten your homepage more times than you can count and still cringe reading it back, or your open rates have quietly become a personal insult—that’s usually your answer. Good copy isn’t about fancier words. It’s about finally saying the thing you’ve been circling for months.

I’m in, what’s next?

The mic’s yours—let’s write it right

If your copy feels like a collection of almosts, not-quites, and “ugh, I’ll come back to this”, I’d love to help. You deserve words that feel like comfort and function like clockwork.
Let’s get to work
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Aubrey McShan at The Copy Sloth® writes emails and websites that nudge your people to care, click, and convert. Because saving “homepage_v17 (final_final4).docx” in your Drive folder is a deeply exhausting hobby.

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