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Improve Your Social Media Consistency with These 9 Easy, Practical Tips

Improve Your Social Media Consistency with These 9 Easy, Practical Tips

Social media is an amazing way to connect with your audience and build authentic relationships. However, if you’re not creating regular content, any interest you've garnered disappears. Social media consistency is one of the most important pieces in the content strategy and creation process. You wake up. Get ready and grudgingly give your to-do list your signature side-eye. Today is yet another day you put in the work for your business, but the...

13 Reasons Why Blogging Is Better Than Social Media for Creating Content That Actually Sells

13 Reasons Why Blogging Is Better Than Social Media for Creating Content That Actually Sells

Slinging content and constantly showing up on Instagram can be exhausting. That's why blogging is better than social media for creating content that actually sells your offers, services, and products. One thing that brings me so much joy is creating a content plan. There's just something about curating helpful content that will connect me to my people that lights me up. But I've come to resent posting my content on social media. For so many...

Understand the Intentional Buyer’s Journey in 5 Steps To Make More Money

Understand the Intentional Buyer’s Journey in 5 Steps To Make More Money

The intentional buyer’s journey isn’t the straight line you might think it is. Just like life, this journey has a lot of detours, backtracks, fast-tracking, and distractions that give each buyer their own space on your offer ladder. But I don’t believe that any buyers are the same. Enter in the intentional buyer’s journey. This isn’t your average customer journey map post that will regurgitate the same info as all the rest. Today, I’m sharing...

Beat Shiny Strategy Syndrome With These 7 Achievable Strategies That Grow Your Business Fast

Beat Shiny Strategy Syndrome With These 7 Achievable Strategies That Grow Your Business Fast

One of the fastest ways to ensure that your business doesn't ever actually grow is shiny strategy syndrome. Despite how it sounds, this is not another online buzzword. It’s a real problem that so many business owners deal with.  In most cases, it’s an invisible issue that lingers around in the background unless you know what to look for. Shiny strategy syndrome is the direct culprit behind your overwhelm that sets in when you try to...

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